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Understanding the Value of Award-Winning Art

Featured award-winning pastel painting “Just Exhausted” by Barby Schacher, showing a weary mare and foal—recipient of an Art of the West honor.

Why Awards Matter in Western Art

In the world of Western Art, recognition doesn’t come easy. When an artist earns awards—especially from juried competitions or respected organizations—it means that piece stood out among hundreds. Awards aren’t just ribbons; they’re a sign of mastery, commitment, and storytelling that connects.

For collectors, that recognition matters. Award-winning artwork isn’t just beautiful—it carries weight, history, and a level of prestige that can increase both emotional and market value over time.

The Role of Juried Shows and Competitions

Juried shows are competitions where professional judges—often curators, master artists, or industry experts—review submissions and select only the strongest work. Being accepted is an honor. Winning is a statement.

WARA Champion in Dry Medium

When you see “Best of Show” or “First Place in Dry Medium,” it means that piece was carefully evaluated and chosen for excellence in composition, technique, and impact. This context makes the artwork not only collectible but also part of a wider conversation in the art world.

Championship belt buckle awarded to award-winning Western artist Barby Schacher in 2019 for excellence in pastel art

Artist Credentials and Career Milestones

Awards often lead to more opportunities: invitations to high-profile shows, media features, or membership in elite art organizations. As artists grow in recognition, their work becomes more desirable—and sometimes more valuable.

For example, when I won the WARA World Champion in Dry Medium in 2019, it wasn’t just a personal milestone. It showed collectors that my work met a competitive standard among peers in the Western art world.

When you invest in award-winning art, you’re collecting a piece of that artist’s journey—something that may become historically significant.

Quality, Not Just Recognition

Of course, not every award-winning piece will speak to every collector—and that’s okay. The true value of any artwork is in the connection it creates. But awards help confirm that what you’re drawn to is also respected by others. That adds another layer of trust, especially for newer collectors who are still developing their eye.

What It Means for Your Collection

Adding award-winning pieces to your collection builds credibility. It shows a discerning eye and a deeper level of appreciation for craftsmanship and story. Whether you’re curating a personal gallery or investing for future generations, these pieces often become the cornerstones.

They’re conversation starters. They’re legacy builders. And they’re often among the most treasured works in a collection.

Final Thoughts

Understanding the value of award-winning art isn’t about chasing prestige—it’s about appreciating the story behind the recognition. Awards point to excellence, yes—but they also spotlight the artist’s dedication, vision, and ability to move others. For collectors, that adds something money can’t always buy: meaning.

This post is part of my Collector Series, created to guide and inspire new collectors of Western art. Be sure to check out these related posts:

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